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About Ernesto A Moran

Ernesto A Moran Ernesto Moran e.moran51@yahoo.com Summary Distinguished career as an entrepreneurial leader in Sales & Marketing, Public Relations and Communications known for business consulting, executive planning, and international marketing to produce multimillion dollar sales results for unprecedented profitability. Expertise in integrating planning strategies for brand development and product evolution, executing business sales strategies, and cultivating domestic and international client partnerships. Exceptional communicator and negotiator with a strong public speaking presence that compels an audience to take action. Top performer with an keen understanding of international relations, foreign policy and cultural dynamics of global markets that drive new business growth and meet or exceed corporate goals. Influencer who is team-oriented, inspires others and produces exceptional results. Bilingual: Fluent in Spanish; English Business Consulting & Public Relations Experience Board of Directors, PR and Communications Chair Caribbean Basin Institute for Culture and Education - Oakland, CA 2013 - Present Recruited to assist this non-profit organization in developing key strategies to strengthen marketing, public relations and communications objectives centered on Caribbean nations, primarily Cuba. Plan, organize and manage solutions-based initiatives for key activities generating funding for Institute's international efforts. • Cultivate partnerships with local business supporters sourcing thousands in donation revenue growth. • Coordinate local media coverage of events building brand identification driving audience awareness, Cuba Travel and Business Consultant, Bay Area Cuba Community Alliance - Fairfax, CA 2012 - Present Independent consultant on Cuba Travel and Business matters for this non-profit 501(c)(3) organization promoting community empowerment through collaborative sustainable and grass-roots programs. • Write, edit and implement strategic marketing programs and business process analysis for sustainable economic development and infrastructure improvements for outreach programs. • Influenced fund-raising activities sourcing thousands in increased donations. Cuba Travel Promoter / Referral Coordinator, Marimar Travel and Tours - South Gate, CA 2011 - Present A Licensed Travel Service Provider by Department of Treasury's OFAC Brought aboard to consult with owner on Cuban travel programs, collaborating with island resorts and tourist facilities providing insight and referrals to strengthen travel packages. Work cooperatively to create engaging itineraries that enhance travel packages. • Contributions supported significant revenue growth, bolstering outstanding new client sales. • Introduced brand to Cuba increasing brand awareness and identification with quality travel experience. Cuba Travel and Business Consultant, "Places to Go... People to See" - Oakland, CA 2012 - 2014 An OFAC Licensed Travel Service Provider Recruited to write, translate, edit and proofread documents for Cuba-related travel and business opportunities to build client base and realize major revenue growth. Provided international expertise to expand market presence and business exposure. • Enhanced communication, coordination and optimized logistics between sites in Cuba and Oakland to grow client base contributing to 50% in company profitability. Travel Business and Writing Consultant, Cuba Travel USA dba Super Saver Inc. 2012 - Present A New Orleans-based OFAC Licensed Travel Services Provider and Carrier Service Provider Conducted market analysis and business insight to expand Cuban economic opportunities. Translated, wrote and prepared marketing and public relations materials introducing brand to a growing global market. Collaborated with executive management on process strategies and marketing techniques to build brand presence in a highly competitive market. • Contributed to new business growth and revenue gains of 60% through multi-cultural expertise. Page 1 of 2 Ernesto Moran Page 2 Sales Experience Partner Agent, KHM Travel Group - Brunswick, OH 2013 - 2014 Cultivated strong partnerships with national supplier business development managers promoting customer service excellence and peak travel opportunities through computer automated services and support. • Increased sales margins and revenue growth by 30%. Spanish Analyst Linguist, Conduit Language Specialists 2012 - Present Provided translation, on-site interpreting and audio transcription services to local, state and federal agencies, law enforcement, legal firms and other area businesses. Business and Operations Manager, Maradona Farms LLC - Oakland, CA 2010 Recruited to build forward momentum by integrating tactical sales techniques that grew revenue and expanded market share. Temporary position to initiate start-up efforts, ending upon achievement of significant sales gains. • Bolstered B2B and B2C sales through cross-selling / up selling products and services for revenue gains. President / CEO, Tropical Malecon Travel & Entertainment (TMTE) - Sacramento, CA 2010 - Present Designed and executed business plan for new start-up targeting international clients for travel and entertainment packages. Wrote and implemented strategic marketing plan to launch and build strong client relationships with Caribbean resorts to grow brand identification and awareness. • Create program itineraries and travel schedules for traveler packages to enhance customer experience. • Sustained revenue growth and brand awareness through word-of-mouth advertising. • Secured key accounts with high-ticket Caribbean resorts, specifically in Cuba. Part-Time Independent Outside Sales Agent, NuLook Windows & Construction - Pacifica, CA 2009 - 2010 Researched market identifying and canvassing new business, presenting targeted sales presentations that won client buy-in to close sale. • Increased market penetration and grew revenues by 15%. Travel Coordinator/Talent Scout, LateNite Entertainment Production Co, - Ontario, Canada 2006 - 2009 Planned, organized and coordinated travel/tour programs for Canadian travelers to Cuba. Scouted for Cuban talent to recruit for Canadian entertainment projects. Travel Coordinator / Consultant, Cuba Familiar Travel Agency - Havana City, CA 2004 -2009 Designed and organized travel itineraries for international clients, managing all transportation and bookings. Created luxury travel or casual vacations for global clients traveling to Cuba. • Talent scout and musical and fashion recruiter coordinating international connections for Cuban art buyers, international production companies and global music and fashion companies. • Maximized exposure with Cuban professionals promoting global business opportunities. Education & Training Customer Relationship Management Workshop Social Media Engagement and Customer Service Workshop Oakland Public Library, Oakland, CA Marketing and Communication Degree School of Communication, University of Havana, Cuba Licentiate (B.S.) in Education Double major: English Teaching as a Foreign Language / Translation and Interpretation Higher Institute of Foreign Languages (ISPLE), University of Havana, Cuba Foreign and Domestic Entrepreneurial Activities in Cuba Entrepreneurial Public Relations Foreign Trade Institute, Ministry of Foreign Trade - Cuban Ministry of Foreign Trade (MINCEX)
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