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About Strategy Analysis International

Strategy Analysis International Strategy Analysis International International business development for corporate and institutional clients. Wherever you are. Wherever you want to go. SAI (Strategy Analysis International) offers practical, results‐oriented advice and hands-­on implementation in international business development. Our mission is to help companies grow by becoming international and we have helped more than 500 companies, SMEs and others, in doing so. SAI is located in seven countries on three continents and we have been working with companies and institutions in Europe, North America and Asia since 1982. Are you looking for a commercial partner? Would you like to set-up a subsidiary? Contact us to discuss your needs. SAI method and beliefs A strategy of internationalization is neither a report nor a statement of intent; it is a continuous and dynamic process. This process is one of resource-allocation based on understanding the advantages and strengths of a business, how and where to leverage those strengths in order to create the best international opportunities. 04_02 The process used is by joint interpretation. It is not the quantitative and/or qualitative data that counts, although the most precise and punctual is always better. What is essential is how you interpret the data: What does this information tell you about your international opportunities? This interpretation concerns how markets and industries work, as well as their business logic, key success factors and why industry actors behave as they do. We work with your interpretation of the gathered data as well as our own. More importantly is how you act upon this interpretation. Actions may range from being conventional to radical — and in most cases the radical actions have succeeded the best. Knowledge is not sufficient; business development, as we see it, is more than just an academic exercise. Actions create both learning and the necessity to validate any belief. The success of any internationalization strategy hinges on the ability to motivate people to purchase from your company. In other words, strategies do not create opportunities, people do. No matter how important your offering may be, what is of interest to any potential customer is if he or she can profit from it (render it profitable or beneficial); Thus, the importance of understanding your customer’s customer. Our approach is to bring our clients, as quickly as possible, in a face-to-face sales context with people interested in leveraging our offers for their own benefit.
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